10 Effective Social Media Options Every Business Should Use

10 Effective Social Media Options Every Business Should Use

Setting up social media accounts is an easy way to reach a target audience for a low price. It only takes a few minutes to sign up for a Facebook, Twitter or LinkedIn account – but maintaining it is another story. To make the most of all of your business social media accounts, be sure you are using these helpful tools:

The Way People Read Google Results Has Changed, but Does it Matter

The Way People Read Google Results Has Changed, but Does it Matter?

When the Google search engine first hit computer screens, it was unlike anything that had been seen before when it came to indexing the world’s information. The way Google Search looked back then and the way it looks today are worlds apart, of course, and the original search engine look seems archaic by today’s standards.

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Life “Hacks”

While web-surfing this week, I came across an article on Business Insider about “life hacks,” aka advice offered by entrepreneurs about how to increase productivity by changing simple things about your day to day routine. The term “life hack” is relatively new. There is actually a whole website dedicated to life hacks –

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Inspiration for Innovation: Where to Find It?

All of us in the business world get stuck sometimes. Running a small business and being innovative in everyday workings of that business can sometimes be draining. We are not always on our…


Five Steps to Start Innovating

Have you ever thought about how great innovators are able to come up with new insights that lead to brilliant ideas? It’s no coincidence. Utilizing observations, experiences, facts and emotions, while examining their…

Red Thread Thinking

The Red Thread Approach to Innovation

Life is full of challenges and sometimes we can lose perspective (and enthusiasm). A lack of belief in ourselves and what we can accomplish can stand in the way of long-term success. Instead of shying away from our potential, we have to embrace it. All of us have the ability to tap our own knowledge and resources to develop ideas that lead to innovative improvements to everyday life. All you need is a little faith and the right set of tools.

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Those Who Influence Me ~ Merry Christmas

We talk a lot about what it means to be influential and often focus on the scientific and business aspects of influence as they apply to the internet and social media. But at this time of year we need to take some time to put that logical reasoning aside, look at who influences us personally, and think about what that means for us in the coming year.

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