Social review sites and social media sites where people can leave reviews (two different entities, though they certainly do sound similar) are huge players in the marketing and sales arena as of late. Sites like Urbanspoon, Yelp, and TripAdvisor offer users the opportunity to review everything from restaurants to hotels to doctors and more. Then there’s Facebook and Twitter, where people can review businesses right on their own page. Then yet again, nearly every ecommerce site has a place for product reviews for everything under the sun.
While browsing for news recently, I came across an article from NBC News that was titled “Why We’re Not Satisfied with Social Media.” Of course, my interest was piqued because it would certainly seem like people are, in fact, satisfied with social media. After all, it’s hard to deny the popularity of social media sites; they have more than a billion users combined.
Even though Twitter might seem like it’s for a niche crowd and doesn’t look like it would be able to gain mainstream popularity, Twitter is more popular than ever. Who would have ever thought that a social network that limited each of its posts to 140 characters could explode the way that it has?
Coming up with a new password for different websites can be a pain, and is something that we have to do more and more often. Pretty much every website requires a password now, and for those of us who like to do absolutely everything online, password security is a big deal. Someone getting ahold of my passwords would give them access to virtually my whole life – my online banking, bills, and lots of shopping sites.
How many of us have moved our communication primarily to the Internet or to text messages? I know I have. I used to dread making phone calls because you never knew if the person was going to pick up, and then you might have to leave a dreaded voicemail, in which you might blather on like a moron because you forgot why you called. Not that I’ve ever done that or anything.
The joke is that Al Gore invented the Internet, right? So who technically owns it? Good question and I’m sure that a lot of different people have a lot of different answers. But…
Anyone who is even remotely familiar with how the Internet works understands the importance of keywords. You want to highlight words and phrases that people are searching for in search engines like Google. When your website is rich in keywords and key phrases, people are more likely to land on your site or blog rather than that of your competitors.