Should I Use Periscope for my Small Business

Should I Use Periscope for my Small Business?

Consumer technology is moving so quickly that it seems as soon small business owners master the latest, greatest thing, there is another one that outdates it. One of 2015’s biggest trends on social media and video viewing is Periscope, the live-streaming broadcast tool that is owned by Twitter. Everyone from Tyra Banks to Arnold Schwarzenegger has a Periscope account – but what about small businesses? Is Periscope a tool that is really necessary or helpful? Let’s take a closer look.

10 Effective Social Media Options Every Business Should Use

10 Effective Social Media Options Every Business Should Use

Setting up social media accounts is an easy way to reach a target audience for a low price. It only takes a few minutes to sign up for a Facebook, Twitter or LinkedIn account – but maintaining it is another story. To make the most of all of your business social media accounts, be sure you are using these helpful tools:

The Way People Read Google Results Has Changed, but Does it Matter

The Way People Read Google Results Has Changed, but Does it Matter?

When the Google search engine first hit computer screens, it was unlike anything that had been seen before when it came to indexing the world’s information. The way Google Search looked back then and the way it looks today are worlds apart, of course, and the original search engine look seems archaic by today’s standards.

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How the @ and the #hashtag Took Over Social Media

In social media, using the @ symbol to mention a person and the # hashtag to label things have become incredibly popular, to the point that most of us may have trouble remembering what the world was like before their rampant use. The @ symbol made its debut on Twitter in 2006 and Facebook added the ability to mention people using the @ symbol in 2009.

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Is Social Media Mainstream?

Lately it seems like everyone has a presence on social media. Personally, I can only think of one person in my social circle who doesn’t have any social media accounts, and frankly, I think it’s weird. But is social media truly mainstream?

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Technology Advances: What to Do With Your Old Gadgets

We’ve all been victims at one time or another of becoming behind in technology. While it may sound silly, many people feel the need to buy every new piece of technology that comes out. With the rate at which tablets, smartphones, and computers are updated, this makes it nearly a full time job to keep up with the changes.

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Life “Hacks”

While web-surfing this week, I came across an article on Business Insider about “life hacks,” aka advice offered by entrepreneurs about how to increase productivity by changing simple things about your day to day routine. The term “life hack” is relatively new. There is actually a whole website dedicated to life hacks –

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