"business" tag
5 reasons you still need infographics

5 Reasons You Still Need Infographics

Digital video content is getting a lot of attention lately and for good reason. Facebook reports that videos uploaded to its platform are clicked 4 billion times every day – and that is just one location. Consumers like the ease, interactivity and fun of digital video content and it is driving up views globally.

Video is not the only visual way to reach your customer base, though. Smart use of infographics can be a strong way to engage consumers and let them absorb the information in their own way. Infographics combine the benefits of both read-only and video media and can be posted in a variety of formats.

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How to Keep Customers Happy in a Digital Marketplace

The art of doing business used to mean a lot of interaction, hand-shaking and face time. Small business owners in particular had a greater chance of closing a deal when they met with their customers and put a face to their business name.

The digital age has changed all of that, of course. While it has accelerated a lot of the steps in the sales process, it has taken the human aspect out in many ways. There are tactics that business owners can use, however, to build better relationships with customers that they have never actually met.

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Social Media: New Password Technology?

Coming up with a new password for different websites can be a pain, and is something that we have to do more and more often. Pretty much every website requires a password now, and for those of us who like to do absolutely everything online, password security is a big deal. Someone getting ahold of my passwords would give them access to virtually my whole life – my online banking, bills, and lots of shopping sites.

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Social Media: Is It Hindering Real Communication?

How many of us have moved our communication primarily to the Internet or to text messages? I know I have. I used to dread making phone calls because you never knew if the person was going to pick up, and then you might have to leave a dreaded voicemail, in which you might blather on like a moron because you forgot why you called. Not that I’ve ever done that or anything.

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6 Tell-Tale Signs Your Business Isn’t Ready for the Future

Worried about the future of your company? It might surprise you to realize you hold your business’ future in your hands. It’s what you do — or rather what you don’t do — that sets your course for success or failure.

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Tips on Making Your Social Media Pages Unique

Adding together the number of people who have pages on social media sites is nearly impossible; the number is certainly in the billions. Facebook alone has over a billion members. So how do you make yourself stand out above the crowd in your chosen network(s)?

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Business and Marketing Tips for the Beginning of the Holiday Season

Is anyone else completely shocked and overwhelmed that the holiday season is quickly approaching? I can’t believe that it is already closing in on the end of September. It seems as though the time of year that is coming is one of deals, bargains, and sales campaigns. Any business or retailer who doesn’t make an effort to capitalize on the holiday season is frankly just silly!

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