"engagement" tag
Technology

It’s Time to Stop Focusing on New Technologies

So how can I say that we should stop focusing on new technologies? What I mean is that we should stop focusing on the tools, and focus instead on what the internet and social media universe were meant to accomplish – building relationships and harnessing communities. I strongly believe that you can have the best technology, but if you have no relationship and no community, you will never be successful.

Will Celebrities ever get SOCIAL

Will Celebrities Ever GET Social?

It ‘s a given – Celebrities are social. Transformed by the Red Carpet, interviews and filling the stream via Social Media. Some are using the social universe well to promote… And that’s exactly NOT what I’m talking about.
Do today’s media stars really get, or understand, the power of social media. Do they get the power of engagement that they have at their fingertips? Are they using the relationship they have with those who follow them to change beliefs or effect change? If they are not, then I stand by my belief that they are not social influencers, despite what their rankings might say on Klout or other measurement tools.

Once Upon a Time

Once upon a time, I Believed in the Fairytale of Klout

In my world, a Scientist has data which they carefully record trials are run and experiments are engaged to prove a hypothesis. When a data supported and document experiment is found to support a hypothesis, the experiment must then be duplicatable or the results are deemed invalid. No Scientist in the Science world would ever toss their hands in the air and say, “Sorry we have a glitch and we are in Beta, so just be patient with us!”

Klout

Is Klout On The Way Out?

In my opinion and the opinion of many, Klout is a game of online manipulation and popularity. There is no indication that Klout measures influence. However, it is clearly seen that the once respected Klout score is now measuring popularity, supports spam and gathering information to enhance their Klout Perks program.

Influence

Manipulating Influence Scores Makes No Sense at All

Influence is not: The number of friends or followers you have, the number of retweets or replies, likes and comments you receive. It is not the number of posts you write, nor the number of blogs and subscribers you’ve gathered. It is not your page rank number. It is not the number of Stumbles, or your job title. It is not the number of books you’ve read or written, and it is definitely not the your Klout Score.

Influence Met Transparency with @Kred

The simplest way to describe Kred is Transparency, Relevancy & Community. Kred is not a judge and was not born to judge people based on Kred. Kred is not scoring us. Kred will not make us feel special one day and miserable the next. You have control of your it yourself. Kred shows us that everyone has influence in their own unique areas of expertise. Kred is helping us to grow our community and to become more social. Kred is influence with transparency.

Why Twylah Is My Favorite Influential Tool

Twylah is a blog of your own tweets arranged by your most influential topics. It gives your followers or customers an instant insight into the content you tweet about the most.

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